MATRADE, an agency under the Ministry of International Trade and Industry (MITI), is responsible for the registration of both domestic and international trade-related exhibitions. Upon request, MATRADE can also issue an official endorsement for events which fulfil the following criteria:
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Criteria for Endorsement
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a)Â Â Â The organizer must be a registered local or foreign company
b)Â Â Â The venue of the exhibitions must be equipped with suitable equipment and facilities
c)Â Â Â The events must occupy a minimum gross space of 1,000 square metres
d)Â Â Â The events feature products, technologies or services that are consistent with industry requirements
e)Â Â Â For international exhibitions, the events must have one of the following:
•   at least 20% foreign exhibitors, or
•   at least 20% net space rented to foreign exhibitors, or
•   10% foreign trade visitors
f)   Application for endorsement must be made using MATRADE’s Form E1 with an audited report of the previous exhibition
Benefits of Endorsement
MATRADE’s endorsement comes with:
•   Listing of the events on the MATRADE homepage
•   Listing of the events in the compilation of Malaysia Conventions and Exhibitions
•   Use of MATRADE logo with no implication (financial and non-financial) to MATRADE
For international events, the benefits include:
•   Promotion through MATRADE overseas offices
•   Promotion during Malaysian trade missions overseas
•   Promotion among foreign missions/individual buyers brought in by MATRADE
•   Facilitation of Government’s export promotion incentives for eligible local exhibitors
•   Facilitation of customs clearance of exhibits at entry/departure points
•   Facilitation for immigration clearance of foreign exhibitors and trade visitors on arrival and departure
To register trade-related exhibitions with MATRADE, event organizers are required to complete Registration Form (R1).
To seek MATRADE’s endorsement for the event, event organizers are required to complete Endorsement Form (E1).
Application for MATRADE’s Endorsement must be submitted 6 months before the event together with an audited report of the previous exhibition.
The above forms must be forwarded to:
Malaysia Export Exhibition Centre (MEEC) & Local International Trade Fair Unit
Tingkat 2, Menara MATRADE
Jalan Khidmat Usaha, Off Jalan Duta
50480 Kuala Lumpur
Tel: (603) 6207 7077
Fax: (603) 6203 7259
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